Graduate Vacancy at RS Hunter

RESPONSIBILITIES

Relationship Management/Customer Retention

• Develop relationship with digital advertising & mobile advertising agencies, as well as traditional agencies
• Source for mobile campaigns from digital agencies and responsible for execution
• Liaise with media buyer/digital account manager on mobile campaigns
• Support Creative Direction for clients in the different arms of the business.
• Provide Secondary support for  Media in client engagement and management

Marketing Strategies

• Assist and Support Strategy formulation.
• Develop mobile plans & strategies to execute the campaign.

Corporate image/Publicity

• Responsible for brand equity and marketing for the organization  in Nigeria and Across West Africa.
• Coordinates efforts with Publisher recruitment and acquisition

Revenue generation/market expansion

• Drives business development on advertiser and publisher side in the Nigerian and West African market
• Responsible for revenue with targets in Nigeria and Other West African Countries
• Assists with Group Business Development across the Business

Budgeting/Sales and Marketing forecast and Development

• Makes sales pitch and presentations to digital agencies, brand managers and other Group Business.

Performance Advertising

• Creation of new campaigns directly in the organization’s back-end.
• Basic banner copy writing (in different languages) and management.
• Manage relationship, conflicts and the daily running of accounts.
• Daily monitoring of Spending/Revenue – comparing Spending of the organization vs Revenue on affiliate networks and creating a daily report.
• Campaign optimization, cleaning up of bad targets and grouping of good ones for specific campaigns.
• Basic editing of landing pages (HTML).
• Collect new creative’s for new banners.

Educational Qualifications  & Functional / Technical Skills

• Bachelor’s Degree in Business, Marketing, or a related field in an accredited university,
• A related Post graduate degree/Certification
• Good negotiation/deal closing  skills
• Entrepreneurial ability to manage the affairs of the Unit.
  • Excellent communication, interpersonal, and relationship-building skills
  • Creative approach to up-selling to an existing client base and generating new business

Relevant Experience

• 1-3 years’ experience in the online advertising industry.
• Mobile/Web media buying experience.
• Experience in managing campaigns directly for product owners or affiliate networks.
• Experience monetizing web and mobile traffic.
• Strong proficiency with computers, especially with excel or Google spreadsheets.
• Good technical knowledge (HTML, JavaScript).
• Perfect knowledge of the different ad models as CPC, CPM, CPA, etc.
• Strong written and oral communication skills.
• Proficiency with web applications (browsers, Instant Message, software).
• First degree in marketing, business admin or any other business related course.
• Advanced Knowledge of the Digital Ecosystem and Mobile Advertising
• Experience in a digital agency will be an advantage
• Strong agency relationships
• Demonstrated leadership skills in project planning and management of key internal and external stakeholders/vendors.

Attitude and Behavioral Traits

• Have a win-win attitude
• Ability to efficiently manage cost
• Ability to present and manage budget
• Ability to work effectively under pressure
• A good team player