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  • Posted: Sep 30, 2014
    Deadline: Not specified
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    Guinness Nigeria is the story of a truly successful company with a rich heritage and a great track record of growth and strong performance. Guinness Nigeria is not only regarded as an iconic African company, renowned internationally for its brands of unmatched quality, but also as a company that believes in enriching the communities within which it operates,...
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    Retail Sales Executive

    Purpose of Role:
    To support GNPLC’s business objectives through the effective management of designated sales territory with a focus on low value outlets including implementation of all sales activities/programmes in the retail sales territory and activation of Basic sales drivers (price compliance, distribution, basic visibility)

    Top Accountabilities:
        Responsible for the account management and activation of low value outlets and hypermarkets
        Listing of innovations and ability to pre-sell
        Ensure achievement of Basic sales drivers (price compliance, distribution, basic visibility) for Territory
        Ensures sales out of distributors/market share growth are achieved via monitoring the RRS scheme, excellent execution of promotions. Ensures promotional activity is in the right outlets and well managed. Has to keep and update a database of outlets within the territory.
        Ensure effective customer/ business development to counter competitive activities in these outlets
        Has accountability for POS materials, Chillers, Light signs etc deployed in retail outlets within sales territory.

    Qualifications and Experience Required:
        Graduate with minimum 1 year commercial expertise gained across Sales / Consumer Marketing or Sales Management. Entry level route for graduate trainees into the sales function.
        Direct experience of Diageo Way of selling capabilities with a focus on Sales Driver execution at the point of purchase (QDVPPP) Quality, Distribution, Visibility, Price, Promotion and Persuasion, Outlet Segmentation and Managing Relationships including structured call, persuasive selling and brand passion.
        Strong experience of the application of Health & Safety and Quality systems.
        Good communication skills –written and verbal
        Good IT skills
        High degree of integrity
        Good inter personal skills
        Geographically mobile.
        Healthy and physically fit.
        Experienced driver with valid license

    Barriers to Success in Role
        Essential to spend time in the Field with customers and consumers-essential to stay in touch with the market and the competition
        Unwillingness to flex schedule to align with business hours of retailers and distributors.
        Low level of drive or personal leadership.

    Flexible Working options
    Based in a defined geographical area.
    100% Field Base

    go to method of application »

    Retail Sales Manager

    Purpose of Role:
        To support GNPLC’s business objectives through the effective management of designated sales territory with a focus on high value outlets including implementation of all sales activities/programmes in the retail sales territory
        Responsible for the account management and activation of high value outlets and hypermarkets
        To spot sell to fill sales gaps in the outlets (across the entire portfolio) and to pre-sell

    Top Accountabilities:
        Ensures achievement of QDVPPP sales drivers for Territory
        Ensures sales out of distributors/market share growth are achieved via monitoring the RRS scheme, excellent execution of promotions. Ensures promotional activity is in the right outlets and well managed. Has to keep and update a database of outlets within the territory.
        Ensures at a minimum, once a quarter reviews of RSE, SR & VSR routes, inclusion of new outlets.
        Manages Recommended Price Compliance in outlets and ensures the retail redistribution standards are adhered to by distributors
        Ensure effective customer/ business development to counter competitive activities in these outlets
    Has accountability for POS materials, Chillers, Light signs etc deployed in retail outlets within sales territory

    Intouch Responsibilities:
        Use of the Intouch PDA as a tool for monitoring and improving individual Sales Targets, Share of Shelf, Distribution Targets & Call Targets.
        Ensuring that correct and up to date Customer details, Contacts, Outlet Types, Outlet Segmentation and Call Frequencies are gotten and sent to the Intouch Team for the purpose of updating the Customer Information from time to time.

    Qualifications and Experience Required:
        Graduate with minimum 2 years commercial expertise gained across Sales / Consumer Marketing or Sales Management.
        Direct experience of Diageo Way of selling capabilities with a focus on Sales Driver execution at the point of purchase (QDVPPP), Outlet Segmentation and Managing Relationships including structured call, persuasive selling and brand passion.
        High level awareness of the application of Health & Safety Standards
        Good communication skills –written and verbal
        Good IT skills
        High degree of integrity
        Good inter personal skills
        Geographically mobile.
        Healthy and physically fit.
        Experienced driver with valid license

    Barriers to Success in Role:
        Essential to spend time in the Field with customers and consumers-essential to stay in touch with the market and the competition
        Unwillingness to flex schedule to align with business hours of retailers and distributors.

    Flexibility Working options:
        Based in a defined geographical area.
        100% Field Based

    go to method of application »

    Assistant Brand Manager

    Level: L6 (M3)
    Reports To: Senior Brand Manager - Guinness

    Context/Scope
    Guinness Nigeria plc is a strategically important market for Diageo and for the Global Guinness Portfolio being one of the most competitive globally.

    Purpose of Role

    • To support the design and implementation of Brand strategies in order to achieve targeted profit, market share and volume objectives in the Guinness category
    • To develop and execute brand building activities and projects within the Guinness brand team.

    Dimensions:

    • Develops & executes plans against strategic growth opportunities.
    • Maintains business critical controls & compliance documentation
    • Is responsible for embedding and day to day management of SmartBrand Approvals and implementation of the Digital Code of Marketing Practice.

    Financial
    Support the Guinness team in the Management and accountability for implementation of A&P spend across portfolio, efficiencies and evaluation across all activities.

    Market Complexity
    Work across all Nigeria to drive growth and profitability and to deliver market share

    Leadership and Functional Responsibilities
    The role holder will work with the other members of the Guinness Team to deliver the Big Ideas/Growth Drivers initiatives

    Top 3 Accountabilities
    Play a supporting role in the following activities:

    • Support the development of GAME Plans for Guinness in Nigeria and the execution of all Guinness brand initiatives.
    • Brand and Commercial execution including evaluation of Big ideas/Growth Drivers initiatives for the brand.
    • Significant contact with cross-functional teams e.g. Sales,trade marketing,procurement and suppliers of marketing services in the delivery of brand initiatives

    Qualifications and Experience Required

    • Bachelors
    • 3 – 5 years relevant experience
    • Strong interpersonal skills to build good working relationships across all functions and markets
    • Convincing personality, good planner, self –starter and committed to results
    • Good communication and presentation skills
    • Commercial acumen, confident, enthusiastic and persuasive
    • Attention to details/Good Project Management Skills

    Flexible Working options
    Lagos HQ based with travel(approx. 30% of the time)

    Method of Application

    Use the links below to apply

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