Social Media Manager at Beacongate Limited

Location: Magodo, Lagos

Responsibilities

• Oversee day-to-day management of campaigns and ensure brand consistency.
• Facilitate scaling brand and company awareness through various social media channels.
• Work with brand to create and implement social media strategies monthly.
• Ensure brand consistency in copy through tone, voice and terminology.
• Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience.
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn.
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others.
• Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives.

Qualifications

• Bachelor's degree in Business, Marketing, Journalism, Public Relations or related field.
• 2 - 4 years of social media management experience.
• Professional certification in Google Analytics strongly preferred.
• Proficient using multi-social posting programs such as Hootsuite and HubSpot.
• Strong computer skills using Microsoft Office and Adobe Suites.
• General knowledge of Search Engine Optimization and internet ranking for web content.
• Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention.
• Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach.
• Ability to manage and supervise a diverse group of employees and simultaneously work toward many company initiatives at once.