Job Vacancies at Alfred & Victoria Associates

JOB DESCRIPTION

Head, Group Marketing Officer is to manage, establish and maintain positive customer relationships, plan, and deliver effective marketing strategies and monitor the progress of new and existing products to ensure growth and profitability.

Job Duties / Responsibilities Accountabilities

• Strategy Formulation and Implementation, Stakeholder & External Relation, Financial Management, People Management, identify trends, insights and optimize performance based on the insights.
• Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with third party vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• Understand market dynamics and competitive landscape that affect product demand and direction, using it as feedback to drive attractiveness of the company’s product.
• Supporting sales with deal qualifications and initial scoping of incoming opportunities.
• Responsible for providing the sales team with the necessary product expertise to enable them to sell the product. This involves printed and electronic promotional material, FAQs, presentations, product training, and relevant papers.
• Responsible for reviewing product data to ensure that the Sales Team is kept up to date on new developments regarding the companies or competitors’ products.
• Act as point of first reference for all product related enquiries and work collaboratively with colleagues in Sales, Marketing and Technical Solutions to address any issues that may arise.
• Direct market research and intelligence gathering efforts to assess customer response to/requirements for new products. Either conduct this research with the company’s resources or manage an agency.
• Assist with the development of Go-To-Market plans and provide content for advertising, promotion and sales aids in accordance with the annual marketing plan.
• Recommend value added services to drive customer retention.
• Identify and qualify opportunities for new business, products and services.
• Define and direct marketing programs for demand creation, lead generation and interface for lead tracking and management.
• Provide marketing support and / or assistance to other team members on product solutions.

Skills & Competencies:

• Strong analytical background.
• Product Prototyping
• Business Analysis
• Product Development & Management (Go-To-Market Strategies)
• Project Management
• Requirement Gathering & Analysis
• Negotiation & Interpersonal Skills
• Client relationship management
• Business Development
• Technical Documentation
• Excellent communication, interpersonal, and relationship-building skills

JOB SPECIFICATION

• Minimum of a university degree in Accountancy, Marketing, Business Administration, or any other relevant discipline from a reputable institution.
• An MBA or Masters’ degree in any business-related discipline is an added advantage
• Minimum of twelve (12) years’ post-graduation experience in the IT Consulting with at least five (5) years’ experience in an Executive Management role.
• Good knowledge of the Consulting Industry and Information Technology
• Experience working with CRM (Client Relationship Management) Systems.
• Certification in Marketing is desirable.
• Understanding of website analytics, content management and digital marketing

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We are looking for competent and committed professionals of high integrity to join our winning team. As the saying goes, teamwork makes the dream work! We look forward to having you as a part of our team. 

The ideal candidate would be agile, ability to perform duties independently under general, minimal supervision within specific assignments.

• Identifying in-house training opportunities, following up and involving subject matter experts accordingly.
• Ensure an annual calendar of courses that is relevant & appealing to the market, effectively priced & optimally publicized.
• Ensure a strong faculty of facilitators with no single point of failure: ensure effective development & required availability.
• Identifying & following up e-learning opportunities.
• Providing support in the development of in-house training proposals.
• Ensure excellent passing scores for examined courses.
• Ensure development of well profiled high-quality database of IT & Project Management skills
• Ensure excellent turnaround time & high success rate (>80%) of recruitment /outsourcing briefs Ensure effective liaison & leverage of recruits
• Ensure effective management of outsourced staff
• Ensure the development of timely high-quality cutting-edge offerings
• Ensure excellent creative input, attention to detail & functional outputs
• Coordinating logistics (venue, equipment, course materials, catering, etc) for internal & external training.
• Developing & maintaining a rich client database
• Developing & maintaining strong relationships with target clientele (persons in charge of training/HR & the end customer)
• Automated tracking of opportunities & client history
• Automated mailing
• Data mining

REQUIRED COMPETENCIES

• Demonstrable experience of working with clients in a business context supporting them in these of learning technologies and blended learning, and comfortable advising on the use of technologies such as Learning Management Systems.
• Sound understanding of good learning design and the management of learning, and the difference that great learning & development can make to a business.
• Confident with customers, and confident working with senior stakeholders at a strategic level

Education Qualification:

• A good first degree
• Professional Qualification: IT professional certifications, Project management certifications,
• Experience: Previous experience in a similar role, and a minimum of 5 years of working experience