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  • Posted: May 12, 2022
    Deadline: Not specified
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    ConsenSys is a global formation of technologists and entrepreneurs building the infrastructure, applications, and practices that enable a decentralized world.
    Read more about this company

     

    Product Marketing Manager (Technical), Truffle / Infura

    About Infura

    • Infura is the leading infrastructure platform providing scalable and easy-to-use APIs and cloud solutions for blockchain and decentralized application developers. 
    • Infura currently offers APIs for Ethereum, IPFS, and other leading decentralized networks, allowing developers to immediately begin building instead of spending time on architecting and maintaining their own infrastructure.
    • Infura provides developers instant access to decentralized and blockchain networks without the need to sync or understand complicated peer to peer infrastructure. Similar to how one might access a cloud service to alleviate the friction of owning proprietary compute and storage, Infura lowers the barrier to entry for engineers to begin building.
    • We believe in a more equitable and decentralized future, and we know developers will be at the forefront of that progress. We want to empower developers to spend their time building, creating, and evolving by providing them with the best and easiest solution to their infrastructure needs.

    About Truffle

    • We make open-source tools for building blockchain applications. Our tools let users simulate blockchain virtual machines, debug smart contracts step-by-step, manage suites of automated tests, deploy applications to live networks, interface with smart contracts at a high level of abstraction, and much more. We believe that software development tools should offer sensible defaults and never lose sight of human intent amidst low-level details.
    • We believe in cultivating autonomy, mastery, and purpose, both for ourselves and for our community. We recognize that developing great software requires passion for the positive impact of the work and passion to support each other as a team. 
    • We recognize each other by our strengths, not our weaknesses, and we maintain space for everyone to say “I don’t know.” We work remotely except for when we meet up with each other (pandemic aside) at conferences or as a group at team retreats. We’re a dedicated team with a playful sense of humor, constantly seeking new ideas.

    About the Role

    • Developers are the backbone to innovation and make the Web3 ecosystem tick. We are growing rapidly and seeking a Technical Product Marketing Manager who loves to blend deep technical knowledge with storytelling for a developer audience. 
    • Working closely with our Product team, you will focus on product features that increase adoption, improve developer and operational experience, and help bring more developers and innovation into the Web3 ecosystem. 
    • You will be responsible for core products and features that help developers easily build, test and deploy on the blockchain, such as the Infura APIs, and development environments and testing frameworks from Truffle and Ganache.  
    • The ideal candidate has experience working on product-led growth opportunities ideally in the API space. You must have a passion for running go-to-market strategy and campaigns for technical audiences such as engineers and product managers. 

    What You'll Do

    • Build a deep understanding of the developer persona in order to effectively onboard, excite, and show value to them within the realm of Infura and Truffle developer tools
    • Conduct competitive analysis to influence product roadmap decisions and vision for Infura APIs, Truffle and Ganache
    • Develop differentiated messaging and positioning based on a deep understanding of our customers’ top goal and challenges, and bring it to life in launches, content, campaigns, events, enablement, and more
    • Create technical product marketing materials, including videos, whitepapers, presentations, web content, and more
    • Increase adoption of new and existing products and features by collecting quantitative and qualitative data on usage and adoption patterns
    • Partner with Product Management and Engineering to understand product roadmap and upcoming releases to drive and implement release marketing efforts for the Infura and Truffle portfolios across customers and internal teams
    • Partner closely with Sales and Sales Enablement to develop and lead internal content including sales enablement training, FAQs, and cheat sheets
    • Collaborate with our developer evangelists to educate developers on our product capability and value via online and in-person events
    • Collaborate with our community managers to build our presence across technical forums like Stackoverflow, Discord, Reddit, and Hackernews
    • Contribute to marketing strategy and messaging, and help maintain technical accuracy of marketing messages.

    What You'll Bring

    • Strong experience as a technical product marketing manager with a deep understanding of the motivations of technical audiences
    • A proven track record of your ability to understand technical personas and build adoption and engagement of new and existing product lines
    • Technical aptitude, curiosity, and a keen understanding of the API and developer ecosystem and its technical audiences
    • Experience crafting compelling positioning, messaging and thought leadership content
    • Hands-on capability to build a range of marketing assets, including succinct slide pitch-decks, eBooks, demo videos, and event/webinar content.
    • Ability to effectively influence both internal and external stakeholders across all levels of the organization
    • Proven track record of performing well in a fast-paced environment
    • Outstanding organizational skills to define and manage multiple projects with tight deadlines effectively within a fast-paced environment.
    • Be innovative with your marketing approach in reaching out to our audiences as well as in engaging them frequently.

    Benefits

    • Competitive benefits: We have a comprehensive and competitive benefits package to make sure we’re looking after you and what matters most.
    • Equity: We believe in ownership and want everyone to have a stake in our future success, that’s why you’ll receive equity when you join us.
    • Recognized in the blockchain and Web3 ecosystem: Working at ConsenSys is a tremendous reference for your career. You’ll join a network of entrepreneurs and technologists that extends across the global crypto ecosystem.
    • Continuous learning & opportunities: We provide ongoing growth and development through on-the-job learning, and the ConsenSys Advance Program which includes full access to Coursera, bespoke and technical learning programs and ConsenSys Academy our world-class blockchain and Ethereum program.
    • Unlimited vacation/holidays: We value downtime to recharge and reset, ensuring everyone at ConsenSys has work/life balance. In addition, company-wide we participate in “zero productivity” days to take a break from work, shut down, and sit back and relax.
    • Flexible working arrangements: With our global workforce we have fine-tuned asynchronous working which means we have a lot of flexibility in the structure of when we work and how we work together.
    • Remote first: You’ll be joining a team based all over the world. Providing the unique opportunity to work with people from across 6 continents.

    Method of Application

    Note: If you don’t think you have all these requirements, still consider applying by sending us examples of your social media handles! 

    Interested and qualified? Go to ConsenSys on consensys.net to apply

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