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    • Media Executive/Media Planner at a Leading Outdoor Advertising Company

    Posted: Jan 20, 2023
    Deadline: Not specified
  • Media Executive/Media Planner

    Job Description

    • Work with the client and the account team to understand the client's business objectives and advertising strategy
    • Liaise with clients and target audience to develop media strategies and campaigns
    • Work on several projects at the same time, often for several different clients
    • Make decisions on the best form of media for specific clients and campaigns
    • Undertake research and analyse data using specialist industry resources
    • Identify target audiences and analyse their characteristics, behaviour and media habits
    • Present proposals, including cost schedules, to clients
    • Recommend the most appropriate types of media to use, as well as the most effective time spans and locations
    • Work with colleagues, other departments and media buyers either in-house or in a specialist agency
    • Make and maintain good contacts with media owners, such as newspapers, magazines and websites
    • Manage client relationships to build respect and gain their trust in your judgement
    • Proofread advertisement content before release
    • Maintain detailed records
    • Evaluate the effectiveness of campaigns to inform future ones.
    • Liaison with stakeholders: client services team, clients, IT, head of departments and CEO etc.
    • Auxiliary function (applicable to all staff)

    Method of Application

    Qualified and interested candidates should send their CV to: using job title as subject of mail.

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