Marketing Officer at Society for Family Health (SFH)

Job Profile

• This position will be responsible for supporting the development of marketing strategies that align with our brand growth and development strategies
• He/she will act as the key liaison between sales, product development and marketing teams
• The position will manage our digital campaigns, design programs that ensure products sell including in-store marketing
• Support to manage and oversee our marketing campaign throughout the entire lifespan of a product and updating databases.

Job Role
The successful candidate will perform the following functions:

• Ensure development of long-term marketing strategy and implementation plan for all SFH FMCG product portfolio.
• Provides leadership and oversight for designing, planning, and implementing marketing strategies.
• Evaluate marketing activities for management decisions
• Implement in-store, trade and consumer promotion campaigns.
• Provide marketing result trend analysis
• Implement digital media campaign.

Qualifications / Experience

• Minimum of a First Degree in Humanities, Social Sciences or Health related course with a focus in marketing. MBA will be an added advantage
• A minimum of three to five (3 - 5) years experience with progressively increasing responsibility designing, implementing, managing and leading large marketing campaigns involving multiple partners, stakeholders, and geographic target areas in Nigeria.
• Demonstrated ability of previous experience leading a marketing campaign.
• Demonstrated ability to analyze, interpret and use evidence and data to drive decision making.
• Demonstrated ability through previous experience to establish and maintain productive working relationships with a wide network of partners and stakeholders.

Skills and Competencies Required:

• Strong understanding of data analysis tools and strong analytical skills
• Experience with a consumer brand in a trade marketing role
• Excellent interpersonal, communication (oral and written), presentation skills.
• Must possess knowledge of a wide range of marketing techniques and concepts
• Must be able to work under pressure
• Must possess the ability to think creatively
• Must possess customer/trade or activation marketing skills
• Must possess organizational and cross-cultural skills
• Must be proactive and able to work hands-on
• Must possess a demonstrated ability to manage partners and monitor team performance.