Manager, Sales & Marketing (Facilities & Events) at Lagos Chamber of Commerce and Industry

POSITION SUMMARY

• This role is primarily a SALES & MARKETING Management role, not a routine facility management position.
• The successful candidate will be responsible for:
• Driving aggressive revenue growth
• Increasing facility occupancy rates
• Building a strong client pipeline
• Positioning LCCI facilities as a preferred destination for corporate and high-profile events
• The role also provides strategic support to the Head of Department in executing key business initiatives.

CORE OBJECTIVES

• Drive revenue growth from facility rentals through proactive sales and marketing
• Increase occupancy and utilization rates across  facilities being managed by the Department
• Build and sustain a robust client acquisition and retention strategy
• Position LCCI facilities as a top-tier events and corporate venue in Lagos

KEY RESPONSIBILITIES

Sales & Business Development (Primary Focus)

• Develop and execute data-driven sales and marketing strategies
• Actively prospect and secure business from:
• Corporate organizations
• Event planners
• Government agencies
• NGOs and associations
• Build and manage a strong sales pipeline with clear conversion targets
• Lead negotiations and close high-value deals
• Prepare and deliver compelling proposals and presentations

Revenue Generation & Performance Management

• Own and deliver on monthly, quarterly, and annual revenue targets
• Track key metrics such as:
• Occupancy rates
• Lead conversion rates
• Revenue per booking
• Develop pricing and promotional strategies to maximize revenue
• Provide regular performance reports and forecasts to management

Marketing & Brand Positioning

• Design and implement integrated marketing campaigns (digital & offline)
• Strengthen LCCI’s visibility in the events and corporate space
• Identify market trends and competitor offerings to improve positioning
• Collaborate with internal teams to enhance brand perception and reach

Client Experience & Relationship Management

• Manage end-to-end client engagement from lead generation to event completion
• Ensure exceptional customer experience
• Build long-term relationships with repeat and high-value clients
• Handle complaints and feedback professionally and proactively

Strategic & Operational Support

• Support the Head of Department in:
• Strategic planning
• Business development initiatives
• Special projects
• Contribute to continuous improvement of service offerings and processes

QUALIFICATIONS & EXPERIENCE

• Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or related field
• 8–10 years’ experience, with strong emphasis on sales and business development
• Proven track record of meeting or exceeding revenue targets
• Experience in marquee sales, hospitality, or facility marketing is highly desirable
• Minimum of 2–3 years in a leadership/supervisory role

KEY COMPETENCIES

• Strong sales drive and commercial acumen
• Excellent negotiation and closing skills
• Proven ability to generate leads and convert opportunities
• Strong relationship management and networking skills
• Strategic thinking with strong execution capability
• Excellent communication and presentation skills
• High level of professionalism and integrity
• Proficiency in CRM tools and Microsoft Office Suite

WHAT SUCCESS LOOKS LIKE IN THIS ROLE

• Consistent achievement (or exceedance) of revenue targets
• Increased facility bookings and utilization rates
• Strong pipeline of high-value clients
• Improved brand visibility and market positioning
• High client satisfaction and repeat business