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  • Posted: Jul 27, 2021
    Deadline: Jul 28, 2021
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    GDC is one of Nigeria’s leading cinema developers and operators of multiplex cinemas in Nigeria. GDC is part of the Genesis Group, a Nigerian based conglomerate established in 1991 with its key focus on hospitality. The Genesis Deluxe brand and company was launched onto the Nigeria market in 2008 in Lagos. Since then, Genesis Deluxe Cinemas has grown t...
    Read more about this company

     

    Head of Marketing

    Location: Island, Lagos

    Primary Responsibilities

    • Oversee the marketing department and consistently identify revenue generating opportunities for the Cinemas and Restaurants.
    • Work closely with Management, clients, creative and content team to produce an effective and efficient marketing strategy focused on growing our customer base for our products and services.
    • Implement market research, forecasts, competitive industry analysis and marketing campaigns to track customer and market trends in order to translate insights into actionable plans.
    • Continually review changes to the market, customer trends and competitor activities, adjusting the marketing plan if necessary.
    • Ensure the company’s brand message is strong, consistent and visible (offline and online) by organizing marketing events, producing and utilizing promotional materials, implementing email campaigns etc.
    • Prepare marketing budgets and reports on ROI for marketing activities.
    • Manage the development and implementation of marketing plans with a view to increase sales for the company, in line with the company’s financial objectives for the period.

    Requirements

    • Bachelor's Degree in Marketing or a related course of study.
    • Minimum of 5 years’ experience in sales and marketing in the hospitality industry or retail business.
    • Demonstrable experience leading a marketing team.

    Remuneration
    N350,000 - N400,000 / month.

    Method of Application

    Interested and qualified candidates should send their CV to: jobs@gdcinemas.com using "Head of Marketing" as the subject of the mail.

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