Digital Marketing Executive at Afriprise Ltd

Location:     Ibadan
JOB DESCRIPTION
Include but not limited to the following:

• Development and execution of the institute’s marketing activities on all digital and social media platforms
• Generating quality leads for programs and products using precise digital tools and strategies
• Follow-up and Converting leads into viable clients
• Maintain active digital presence for the institute through regular development and posting of engaging contents
• Develop scripts and produce video promotional materials for digital usage
• Analyze web metrics and use the analytics in building web presence
• Use SEO in improving the accessibility and visibility
• Develop CRM Strategies for different promotional campaigns of the institute
• Analyze and manage budgets for pay per click campaigns with optimal performance
• Create professional and engaging videos and animations for commercial purposes
• Create contents that engage, inform and captivate client community

QUALIFICATIONS

• Minimum of Bachelor’s degree
• Experience or Training in Digital Marketing is compulsory
• Advanced understanding in the usage of Facebook, Twitter, Instagram LinkedIn and Google+ for commercial campaigns
• Advanced knowledge of MailChimp for email marketing as well as SEO, Hootsuite, Wordpress and other digital marketing tools
• Perfect knowledge of web analytics took such as Google Analytics, NetInsight, WebTrends e.t.c.
• Ability to work under pressure and combine multiple projects with optimal performance