Brand Strategist and Account Planner at Explicit Solutions Nigeria

Main Responsibilities

• Delight and retain the customers in line with the company's strategic goal.
• Bring new innovations to grow the business portfolio.
• Provides input into brands strategy review (situational analysis)
• Developing annual operating systems and channel plans with aligned brands priorities and objectives
• Managing Integrated Marketing Plan (IMP) & resulting programs
• Managing new product introduction and activation (NPI)
• Develops appropriate insight and ensures insights, channel & opportunities are incorporated into all strategies and plans
• Incorporate and manages the research processes with team where appreciate.
• Foster and manage new business strategies and opportunity.
• To expand the customer base of the business.
• Establish relationships with clients from African countries and other countries in a multicultural environment
• Identify and solve key cross-functional business challenges.
• Conduct market research, identify gaps, and lead solution development plays the ground.
• Responsible for gathering and analysing competitor information and developing activities to counteract anticipated competitor plans
• Tracks, analyses and evaluates all brand and trade initiatives to ensure business results are achieved.
• Develop & updates generic planograms and looks of success aligned to brand strategy
• Ensures communication to all relevant stakeholders during projects
• Ensures that all business management standards, processes and procedures are applied and adhered to in all activities.

Qualifications

• Candidates should possess a Bachelor's Degree with a minimum of 3 years work experience.