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  • Posted: Oct 21, 2021
    Deadline: Nov 29, 2021
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  • Ascentech Services Ltd acts as a gateway to provide a wide range of recruitment and selection services to companies. We are a dedicated team of professional consultants offering top-of-the-line executive recruitment and selection services. We cater for the needs of a range of professionals seeking employment and work together to create effective solutions using our networks and strong client base.
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    Brand and Marketing Manager(Wet Hair)

    Job Description

    • Analyzing consumer market/trends and assisting with new product development and trade launches.
    • Lad weekly cross-functional meetings to establish and maintain third-party relationships.
    • Leverage on stylist training and education to drive sensitization and correct use of products in the wet Hair category.
    • Drive brand visibility and open market activation in the local territories.
    • Successfully launch hair care line of products.
    • Drive execution excellence on key brand initiatives across ATL and BTL touchpoints using macro & micro-influencers.
    • Planning and execution of the brand communications and media actions on all channels including digital platforms.
    • Manage and oversee the profitability of the wet hair product line, by developing long-term and short-term sales goals, as well as channel strategies to achieve business objectives.
    • Follow and have a detailed understanding of the competitors and propose ideas on how the brand should stay ahead.
    • Manage the brand’s perception for the new products’ line.
    • Manage product communication, highlighting its USP, to be used to drive brand trial.
    • Work closely with the Modern Trade and BTL teams to ensure that products are well places in open markets, malls, and e – commerce platforms

    Requirements

    Mininum of 4years experience in hair manufacturing company(Wet hair products)

    Method of Application

    This job has expired. Application is no longer allowed

    Note: Never pay for any training, certificate, assessment, or testing to the recruiter.

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