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  • Posted: Oct 21, 2021
    Deadline: Nov 29, 2021
  • Ascentech Services Ltd acts as a gateway to provide a wide range of recruitment and selection services to companies. We are a dedicated team of professional consultants offering top-of-the-line executive recruitment and selection services. We cater for the needs of a range of professionals seeking employment and work together to create effective solutions using our networks and strong client base.
    Read more about this company


    Brand and Marketing Manager(Wet Hair)

    Job Description

    • Analyzing consumer market/trends and assisting with new product development and trade launches.
    • Lad weekly cross-functional meetings to establish and maintain third-party relationships.
    • Leverage on stylist training and education to drive sensitization and correct use of products in the wet Hair category.
    • Drive brand visibility and open market activation in the local territories.
    • Successfully launch hair care line of products.
    • Drive execution excellence on key brand initiatives across ATL and BTL touchpoints using macro & micro-influencers.
    • Planning and execution of the brand communications and media actions on all channels including digital platforms.
    • Manage and oversee the profitability of the wet hair product line, by developing long-term and short-term sales goals, as well as channel strategies to achieve business objectives.
    • Follow and have a detailed understanding of the competitors and propose ideas on how the brand should stay ahead.
    • Manage the brand’s perception for the new products’ line.
    • Manage product communication, highlighting its USP, to be used to drive brand trial.
    • Work closely with the Modern Trade and BTL teams to ensure that products are well places in open markets, malls, and e – commerce platforms


    Mininum of 4years experience in hair manufacturing company(Wet hair products)

    Method of Application

    This job has expired. Application is no longer allowed

    Note: Never pay for any training, certificate, assessment, or testing to the recruiter.

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