Social Media Manager at Jumia Nigeria

Department: Marketing

Job Description

• In this position, you will be responsible for supporting Jumia with the development, execution and maintenance of social media engagement, monitoring, reporting, and analysis within the Marketing team.
• This position ensures all social media content and communication is in brand alignment.

In particular you will:

• Develop the local social media strategy for Jumia Nigeria in alliance with the central strategy and group goals
• Plan and execute the social media content and activities calendar to engage online followers, drive conversations and turn followers into recurring customers of Jumia Nigeria
• Lead Social Media executives as well as assign tasks across social media team
• Coordinate cross functional relationships between commercial team, graphic design team, digital marketing and social media team
• Analyze and report social media performance for Jumia Nigeria
• Developing content marketing and distribution strategies with key partners and reporting strategies and progress to senior marketing management.
• Maintain a constant awareness of social media trends locally as well as internationally and incorporate these trends in Jumia Nigeria's social media content
• Working with the central Marketing and Communications teams to ensure alignment with company-wide best practices and policies

Professional Skills & Qualifications

• Bachelor's Degree in Marketing, Communications, or Business required.
• 7+ years of social media and campaign management, publishing, writing and content creation required (brand or agency).
• Success with marketing global brands via social media, transforming creative ideas into successful campaigns across multiple brands and platforms with the ability to deliver results; engagement, growth, brand sentiment, credibility, innovation
• Strong, senior relationships with social media platforms. Self-starter with a hands-on approach, a good sense of prioritization and the ability to work under pressure in a fast paced environment.
• Familiar with social scheduling software such as Hootsuite and Tweetdeck.
• In-depth knowledge and understanding of Social Media platforms (Twitter, YouTube, LinkedIn, Facebook, Instagram, snapchat, etc.), their audience and how each platform can be most effectively utilized.

We Offer

• A unique experience in an entrepreneurial, yet structured environment
• A unique opportunity of having strong impact in building the African ecommerce sector
• The opportunity to become part of a highly professional and dynamic team
• An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders