Marketing Manager at Lorache Consulting Limited

Job Description

• The applicant who will manage the day to day marketing activities of the organization and long term marketing strategy for the company.
• Development and execution of marketing, branding and communications pieces that will best maximize company’s exposure in the market.
• Conduct regular marketing needs assessments.
• Monitor competitor’s marketing strategies and incorporate best practice changes when appropriate.
• Assist in promoting and implementing social media strategy for marketing products.
• Assist in strategizing, developing and distributing all promotional marketing materials.
• Update marketing materials with current data and statistics.
• Manage corporate and social media programs utilizing current strategy. Make improvements where necessary.
• Support Marketing and Operations team with creative and social needs as needed.
• Creates marketing and social media campaigns and strategies, including budget planning, and implementation schedules.
• Ensure brand consistency in marketing and social media messages by working with various company department members, including advertising product development and brand management.
• Provide training and guidance to social media and marketing team members on social media implementation best practice and strategies.
• Reports progress to senior marketing management.
• Grows and and expands company social media presence into new social media platforms, plus increase increase presence on existing platforms including facebook, Linkedin, Twitter,and instagram.
• Monitor and report on effectiveness of marketing communications.
• Working closely with design agencies and assisting with new product launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Analyzing potential strategic partner relationships for company marketing.
• Conduct research, evaluate product demand, establish pricing strategies, identify a target audience, and determine the best way to reach that audience.

Requirements

• Bachelor degree in Marketing.
• Qualified chartered marketer.
• Strong analytical and project management skills.
• Confident and dynamic personality.
• Strong creative outlook.