Marketing Manager at Saro Agrosciences Limited

Job Summary

• The Marketing Manager’s role is designed to deliver the above top objectives with a strategic emphasis fashioned to deliver an enhance relationships with refreshed approach and management models.
• The role will assume a strong leadership role with multi-functional teams including direct reports.

Primary Responsibilities

• Provide information about the products (4Ps).
• Gather and analyse market information.
• Conduct market research.
• Develop product plan and marketing strategy.
• Defines and creates added value for the organization.
• Coordinate project development.
• Extension and content building.
• Lead all areas of content generation and production across all media platforms.
• Innovation in service and products
• Ensure brand messages are consistent.
• Nurture and enrich all external perceptions of the company and growth of market share.
• Engage consumers on social media.
• Collaborate with the sales and technical team to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
• Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.
• Communicate with various media buyers, advertising agencies, printers and other services to help marketing projects come to fruition.
• Planning and implementing promotional campaigns.

Qualifications

• Minimum of a second Class upper in University degree in any of the Social Sciences, Marketing / Business, Mass communication, Public Relations or other related discipline.
• Proven and strong Marketing experience (5 years+)
• Can demonstrate excellent Commercial judgment & acumen.
• Understands customers and the selling process.
• Is experienced at managing key stakeholders.

Our Ideal Candidate:

• FMCG background or from technical industry.
• Understanding of agriculture will be an added advantage.
• Should be open-minded.
• Should have high analytical skills.
• Should have the ability to project into the future.
• Passionate and Result oriented.
• Very articulate.
• Understand the data, and how to present it.
• Flexible and adaptable.
• Must be a trend-setter: must keep up to date and have the desire to know more.
• Must be a team player.
• Must be a vision creator.
• Ability to Identify New Business Opportunities.
• Must have experience creating marketing plans from scratch.
• Must have extensive experience of experiential strategy development and implementation working with 3rd party agencies.
• Must be proven in a multi-channel marketing campaign role.
• Extensive customer and field experience.
• Ability to communicate effectively to both technical and business level audiences in a compelling manner.
• Age: 27 - 36 years