Social Media Specialist at Travelpaddy.com

Details:

This individual would be responsible for achieving:

• Brand Development & Awareness
• Quality Content publishing and Penetration Strategy
• Promotional Strategy
• Social Media Engagement
• Online Marketing & Conversion.

The Job description for the role is stated below:

• Develop relevant content topics to reach the Company’s target customers.
• Create, curate and manage all published content (images, video & written)
• Monitor, listen and respond to online users while cultivating leads and sales.
• Conduct online advocacy and open a stream for cross-promotions
• Design, create and manage promotions and social ad campaigns
• Manage efforts in building online reviews and reputation. Monitor online reviews and respond/escalate where necessary.
• Analyse key metrics and tweak strategy as needed.
• Compile reports for management showing results (ROI).