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  • Posted: Jan 22, 2017
    Deadline: Jan 23, 2017
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    ARM Life formerly CrystaLife Assurance Plc. is the insurance subsidiary of Asset & Resource Management Company Ltd (ARM). Its parent company, ARM is one of the largest non-bank financial services firms in Nigeria with a focus on asset management. Established in 1994, ARM started operations as a traditional asset management company specialising in the ...
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    Head of Sales

    Job Summary
    Functioning as the Head of Business Development, Sales and Marketing for Mixta Nigeria, the successful candidate would be responsible for defining and implementing the sales and marketing strategy for country operations. Supervision of the Nigerian subsidiary's Sales Force comprising Sales Associates.
    Principal Duties and Responsibilities

    The key duties and responsibilities for the Head of Business Development, Sales and Marketing are:

    • Set overall strategy for sales and marketing of individual projects (which channels to use, lead management, etc) with senior management
    • Define the target customers’ segmentation
    • Incorporate market and competitor knowledge into sales strategies including pricing structure and product positioning through internal and external sources
    • Represent the company at various networking and/or business meetings to promote company projects
    • Define themes of overall capability building programs for external brokers and internal sales staff
    • Carry out target setting process for sales staff yearly
    • Design and implement marketing campaigns for individual project in partnership with marketing office at HQ
    • Recruit and manage external sales agents
    • Evaluate market research, monitor competitor products, sales and marketing activities, and adjusts marketing strategy to meet changing market and competitive conditions
    • Report sales and marketing operations to senior management
    • Develop and nurture business relationships that will increase Mixta's profile and market reach
    • Ensure recruitment, training and retention of a well-trained and motivated sales force

    Key Deliverables
    Sales and Marketing Plan: Defined customer segments, value proposition for each segment, sales channels, pricing, promotion and sales targets
    Monthly Sales and marketing report: Articulates actual vs sales targets as well as ongoing challenges and corrective actions that need to be taken

    Other Requirements
    Skill Requirements for this role:

    • Excellent understanding of real estate market and customer needs.
    • Good knowledge of local real estate market and consumer segments.
    • Knowledge of project finance
    • Strong grasp of the country’s market
    • Experience developing sales and marketing strategies
    • Experience in real estate marketing would be an added advantage

    Other considerations for the role:
    A good University degree (or equivalent), preferably in marketing or business administration with marketing/sales focus. An MBA degree would also be an advantage
    Significant experience (including >7 years in a managerial position) in real estate sales, ideally in local market

    Deadline

    24th January 2017

    Method of Application

    Interested and qualified? Go to ARM Hold Co. on armcareers.com to apply

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