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  • Posted: Oct 25, 2016
    Deadline: Oct 31, 2016
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    Hamilton Lloyd and Associates is a young and innovative boutique human resources firm, which is focused on offering personalized services to organizations across a diverse range of sectors. The Hamilton Lloyd process involves a deep understanding of the client’s organizational culture, strategic objectives and needs to ensure that a tailor-made solutio...
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    Brand Manager

    Job Summary

    • The Brand Manager shall be passionate about uncovering consumer insights and delivering innovative marketing campaigns.
    • He/she shall join a dynamic and fast-paced environment and will generate strategies that grow market share and brand’s reputation, improve customer experience and drive growth.

    Responsibilities

    • Analyse how the company’s brand is positioned in the market and crystallize targeted consumers insights.
    • Take brand ownership and provide the vision, mission, goals and strategies to match up to.
    • Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
    • Lead creative development and create motivating stimulus to get targeted population to “take action”.
    • Establish performance specifications, cost and price parameters, market applications and sales estimates.
    • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs).
    • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues.
    • Oversee marketing and advertising activities to ensure consistency with product line strategy.
    • Monitors market trends and oversees advertising and marketing activities to ensure the right message is delivered for their product or service.
    • Monitor product distribution and consumer reactions.
    • Anticipate bottlenecks.
    • Brainstorm new and innovative growth strategies.
    • Align the company around the brand’s direction, choices and tactics.

    Required Qualification and Experience

    • Bachelor's Degree in Marketing or a related field.
    • Minimum of five (5) years’ work experience.

    Additional Requirement:

    • Proven working experience as brand manager.
    • Drive for results and leaderships skills.
    • Excellent understanding of the full marketing mix.
    • Highly creative with ability to think out of box.
    • Experience in identifying target audiences and devising campaigns that engage, inform and motivate.
    • Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management.
    • Strong analytical skills and data-driven thinking.
    • Advanced communication and interpersonal skills.
    • Up-to-date with latest trends and marketing best practices.
    • Comfortable working with numbers, metrics and spreadsheets.
    • Excellent command of the English language

    Method of Application

    Applicants should forward their CV's kindly make the subject of the mail the job title.

    Note:
    Only successful candidates will be contacted.

    Send your application to angel@hamiltonlloydandassociates.com

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