Head of Marketing - CSR & Corp Relations at Global Profilers

Responsibilities:

• Generate strategic digital marketing campaigns and utilise appropriate digital media platforms to market the company’s product and services
• Design marketable (high impact and high visibility) projects that align corporate responsibility & sustainability initiatives to the overall business strategy of the Company
• Enhance brand awareness and reputation among online audiences/ identify relevant online demographics and develop engaging community content suited to their different needs
• Organise and coordinate successful events for the Company in liaison with market-facing departments
• Showcase the Company’s CSR initiatives at workshops, seminars, conferences and other public events
• Develop stakeholder engagement and implementation/consultation approach to deliver the Company’s corporate responsibility & sustainability agenda
• Conduct research into corporations, non-profits and competitors analysing the Company’s reputation and standing amongst stakeholders
• Lead or contribute to organisational learning and other management activities across corporate responsibility and ethical trade programmes
• Ensure compliance with regulatory requirements, local and international
• Deliver optimal media coverage of the Company’s CSR programmes

Qualification and Experience:

• Bachelor’s or International  Degree with  further education in Business Administration, Economics or Mass Communication
• Sufficient experience of at least eight (8) years as a Marketer with engagement in Corporate Social Responsibility (CSR) or Corporate Relations (CR) activities
• Digital Media Knowledge
• Mass market awareness
• Below the line marketing techniques
• Relationships at a range of Media Institutions (Newspaper, Radio, Online etc)
• Sales Strategy promoting a national network with a localized State strategy
• Good oral and written communication skills
• A flare for negotiation and networking
• Leadership, flexibility and teamwork.