Key Accounts Manager - Mainstream Spirits at Diageo

Role and Accountabilities

• Plan and implement a Key Account Strategy
• Deliver the Mainstream Spirit’s strategy across Key Accounts.
• Plan and implement a relationship development plan to provide value
• Manage the pipeline of opportunities
• Performance/Satisfaction Measurement

Leadership Responsibilities

• Demonstrate high integrity and build great relationship with internal and external partners.
• Be imaginative in finding solution to issues, anticipating trends and opportunities, and pursuing opportunities for the business.
• Act as a positive representative of the company, upholding the company’s reputation.
• Demonstrate drive to make a difference to business performance through brilliant execution, thoroughness and high standard in everything you do.
• Ability to create focus and clarity for team, with clear communication on on-going activities to provide context.
• Grow your capability and experience.

Functional Capability

• Identify, build, develop and maintain customer relationships with key accounts or channels.
• Direct calls on customers to sell in initiatives such as new brands and packages and marketing promotions.
• Resolve customer concerns and issues.
• Build and execute sales forecasting and ensure proper execution of pricing, promotional programs and Customer Agreements (CA) or channel pricing.
• Ensure in-outlet standards are executed per channel direction
• Develop and implement sales incentive promotions.
• Execute creative marketing promotions.
• Obtain authorization from customer to sell and deliver
• Develop and deliver sales presentations.
• Communicate market conditions with internal sales force

Qualifications and Experience Required

• Graduate caliber
• Minimum 5 – 6 years commercial experience in sales or marketing.
• Good track record with translating strategy into action.
• Excellent IT skills.
• Strong presentation skills
• Budget management experience;
• Influencing and interpersonal skills.
• Excellent communication and interpersonal skills

Barriers to Success in Role

• Ineffective planning and execution of brand and account activity
• Inability to plan and implement strategically.
• Loss of personal integrity.