Specialist, Marketing Communications Product Campaigns at 9Mobile

Job Summary       

Assist in the implementation of approved brand management strategies, work programmes and plans for Etisalat.
     
Principal Functions       

• Assist in the development of communication strategies/plans aimed at projecting and promoting Etisalats products and services offerings to consumers and the public
• Prepare and send out briefs on all marketing communication activities to the creative agencies
• Liaise with internal and external stakeholders (agencies, printers, producers etc) as required by the Manager, Marketing Communications
• Ensure that all Etisalat campaigns are in line with the Brand and Experience strategy, of high quality and delivered on time by the agencies and other external vendors
• Ensure the fidelity of the Etisalat brand values, colours, character and identity (more clarity please)
• Oversee all marketing communication tasks as assigned by the Manager, Marketing Communications
• Initiate and track the end-to-end- PO & Payment Processes to ensure prompt PO issuance and vendor payment
• Provide budget breakdown for each communication activity and advise relevant stakeholders accordingly.
• Assist in regular and periodic evaluation of the creative agencies by the team and other relevant stakeholders and ensure communication (verbal & written) of findings to the agencies
• Conduct research on leading practice strategies in brand positioning and communicate findings to the Manager, Marcomms Products & Services
• Assist in communicating brand/image concept to all vendors/third-party contractors and ensure alignment with Etisalats brand specifications.
• Liaise with printers/vendors to ensure quality standards of materials used for all Etisalat billboards and other merchandize items
• Liaise with relevant unit/function in carrying out all relevant activities.
• Attend team/divisional/departmental meetings as required.
• Prepare/compile agreed periodic activity and performance reports/presentations (using MS Word/Powerpoint/Excel) for the attention of the Manager, Marcomms
• Perform any other duties as assigned by the Manager, Marcomms Products & Services     

Educational Requirements       

• First degree or equivalent in a relevant discipline.

Experience, Skills & Competencies       

• Three (3) to five (5) years relevant work experience.
• Knowledge of Microsoft Office Suite (Word, Excel, Power point)
• Knowledge of Corel and Adobe suites and other relevant creative software an added advantage
• Industry knowledge
• Brand management
• Communication
• Innovation
• Results Orientation
• Personal Effectiveness
• Presentation Skills
• Creative Analysis/Judgment
• Customer Focus
• Passion for Excellence
• Integrity
• Empowering people
• Growing people
• Team work