Group Head Marketing - Asset Management at Masterminds HRSG Nigeria

Job Description

• The Group Head-Marketing will be responsible for managing the Marketing and Communication from both a strategic & operational perspective of the firm.
• Reporting to the Co-Founders and serving as a member of the senior management team.
• He/She will be responsible for the development of the firms marketing strategy and will contribute to its organizational strategic planning process.

Duties & Responsibilities
Strategy, Vision and Leadership:

• Develop and implement an integrated strategic marketing plan to advance the firms brand identity; broaden awareness of its programs and priorities; and increase the visibility of its programs across key stakeholder audiences.
• Create marketing/public relations strategy that will allow the leadership to cultivate and enhance meaningful relationships with targeted, high-level external audiences, including the media and key influencers.

Operations:

• Achieving stable business level sufficient to ensure profitability and ROE of at least 20%p.a
• Serve as a spokesperson and lead point person on media interactions that help promote and/or impact the organization.
• Proactively build strong relationships with Media Professionals and PR Agencies towards establishing the firms brand.
• Building sufficient capital from injection and retained earnings
• Exercise judgment to prioritize media opportunities, and prepare talking points, speeches, presentations and other supporting material as needed.

Educational Qualification and Work Experience

• Bachelor's degree in Social Sciences from a reputable University.
• A Post Graduate in Brand Marketing or Marketing is also required; MBA is necessary.
• A Post Graduate in Financial Management will be an added advantage
• Membership of a highly reputable professional body.
• 10-15 years of experience in Marketing and Communication 3 of which must be in a senior /executive level position
• Experience in branding, marketing and sales in FMCG is key; preferably including success with a new product in very challenging circumstances.
• Candidate should be earning around M25.
• Provable track record of successful discharge of the following duties: Branding, Using E-Channels, Deploying Traditional Channels, Market Positioning of The Funds.
• Achieving the targets with a lean marketing budget.
• Demonstrated strong marketing strategic and creative thinking
• Excellent oral and written communication.
• Ability to operate in a fast pace working environment and meet critical deadlines while juggling multiple projects at one time.
• Ability to collaborate in a team-oriented environment and communicate across position levels.
• Effective project management and organizational skills with attention to details.
• Demonstrated ability to manage tight time frames while keeping all stakeholders informed of progress.
• Self-motivated, confident, energetic, and creative thinker.

Key Skills:

• Marketing Communication
• Public Relations
• Administration
• Knowledge of Asset Management
• Strategic Planning