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  • Posted: Jan 27, 2015
    Deadline: Feb 10, 2015
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    EZ37 Solutions is a Management and Human Resource Consulting and Training firm that provides professional, tailor- made, organisational development and manpower solutions. We specialise in connecting Human Resources to business strategies leading to improved performance of an organisation. We provide a wide variety of human resource services including HR ...
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    SOCIAL MEDIA EXPERT (EZ01152015)

    Requirement
    HND/B.Sc Or M.Sc In Any Field. A Minimum Of 2 Years Experience In Social Media Marketing/management Is Compulsory. Female Preferred.

    Job Description
    Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviours on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization. Tasks
    • Collect and analyze Web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
    • Identify appropriate Key Performance Indicators (KPIs) and report key metrics from digital campaigns.
    • Assist in setting up or optimizing analytics tools for tracking visitors' behaviours.
    • Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.
    • Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.
    • Participate in the development or implementation of online marketing strategy.
    • Improve search-related activities through ongoing analysis, experimentation, or optimization tests, using A/B or multivariate methods.
    • Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.
    • Create content strategies for digital media.
    • Manage tracking and reporting of search-related activities and provide analyses to marketing executives.

    Method of Application

    Interested and suitably qualified candidates should click here to apply online.

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