Communication Officer (Volunteer) at Africa Youth Growth Foundation

BACKGROUND

Communications Officers write and distribute content to promote an organization's brand, activities. He/ She acts as a liaison between the organization, the public, and the media to ensure that the brand remains top of mind. The communications officer will support our internal and external communications strategy, write and disseminate publicity material, the communication officer should be able to think creatively and manage our Organization’s image in a cohesive way to achieve our visibility goals, be up-to-date with the latest digital technologies and social media trends, have excellent communication skills and be able to express our organization’s views creatively.

DUTIES AND RESPONSIBILITIES:

• Collaborate with management to develop and implement an effective communications strategy based on the Organization’s target audience, design and implement social media strategy to align with Organization goals
• Write, edit, and distribute engaging contents daily (e.g. Original Text, Photos Videos, news etc.), including publications, press releases, website content, annual reports, speeches, and other marketing material that communicates the organization's activities, products and/or services.
• Establish and maintain effective relationships with journalists, and maintain a media database, seek opportunities to enhance the reputation of the brand, and coordinate publicity events as required also Perform research on current benchmark trends and audience preferences.
• Collaborate with program and communication team to ensure organizational visibility in public eye and communicate with followers, respond to queries in a timely manner and monitor people’s reviews, arrange interviews, and act as a spokesperson for the organization
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout) and Monitor SEO and web traffic metrics.
• Increased visibility in the print electronic and new media

REQUIREMENTS:

• Bachelor's Degree in Communications, Journalism, BSc in Marketing or relevant field.
• Minimum of 5 years' relevant experience in a communications role.
• Excellent verbal, written, and interpersonal skills, Good time management and organizational skills.
• Proven work experience as a Social media manager with the NGO sector, solid knowledge of SEO, keyword research and Google analytics, knowledge of online marketing channels.
• Ability to deliver creative content, knowledge of desktop publishing software (In Design/Photoshop, text, image and video).
• Familiarity with web design, Excellent communication skills, Analytical and multitasking skills.