HEAD, MARKETING AND COMMUNICATION at Health Plus Limited

As our organisation’s Marketing and Communications Master, you will be in the driver’s seat of our corporate and brand identity, making sure you are setting our brands on fire. You will drive our brand management, advertising strategies & content, digital marketing and PR, while successfully building awareness within our target market. 

You won’t lack big things to talk about in positioning HealthPlus and Casabella as innovators and disruptors. You will help us crush our sales goals by capturing our target audiences’ attention, earning their trust, and driving engagement. This is not for the faint hearted or the inflexible. You will be working with some heavy hitters inside HealthPlus and with our partners. You will need to collaborate, influence, and make friends.

Key elements of the role

• Report to the Chief Executive Officer
• Support the development and implementation of Marketing Plans and Brand Strategies across the organisation
• Digital Marketing Planning: website, mobile and social media marketing
• Media placement
• Develop specific promotional activities for the business units
• Develop and track metrics for all Marketing Communications programs and activities
• Maintain brand integrity across product lines, advertising, and all other internal and external communication platforms
• Exploit business intelligence and competitor analysis, utilizing market trends to maintain brand leadership position
• Manage budgets