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FairMoney is a digital platform in Nigeria that allows you access instant loans in a few minutes through our android app.
Responsibilities:
Build a short, mid, and long-term plan for marketing to increase the customer base to 1 million customers (Billboards, affiliate marketing,Radio campaigns, SMS Campaigns,Print Media, Television campaigns). Execute it and grow your customer base quickly
Build a strong retention strategy (Engagement, customer messaging, retargeting). Execute it and grow your active customer base quickly
Manage the local direct marketing budget and ensure its optimal allocation
Build a strategy to unify brand communication across social media channels. Execute it and make the brand ToM for financial services
Ensuring proper tracking, automation, optimization and reporting
Hands-on execution of marketing. Grow a team with marketing doers
Preferred Experience
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