Head, Research Strategy and Corporate Communication_Insurance at Work Place Centre Limited

Job Descritpion

• Ensure the bank is highly visible through cost effective media campaigns
• Advice the management on the company’s strategy views
• Brand Management.
• Daily management and updating of all business  information on the banks web site
• Arrange and manage events designed to promote the bank’s business (e.g. AGMs, Customer Fora, Product Launches etc.)
• Internal communication to the firm’s stakeholders through  e-mails and  other  agreed channels
• Daily newspaper  review and posting  on internet
• Tracking of relevant  business information  from  the daily  newspaper for future research activities
• Strategy
• Track development  within  the  industry  and  report   to management
• Generate papers for public presentation for the Chief executive and the chairman.
• Establish and maintain a formidable media relationship to douse all negative reporting.
• Consistently communicate the activities  of  the bank  to its internal  stakeholders
• Generate strong  public awareness for  the bank  business through the media
• Ensure good media positioning for  the bank  and build  strong  image for the Chief Executive
• Maintain a  positive  public perception  amongst  the  stakeholders

KPI’s:

• Improved image perception among stakeholders
• Number of times the firm’s activities are mentioned in various newspapers
• Zero negative report
• Timely circulation of e-mails etc (One per Quarter)
• Quality relevance and frequency of information and reports
• External and internal surveys on brand quality, perception, and awareness
• Impact of information provided on the banks business and activities.
• Timeliness of information and reports
• Customers feedback
• Internal and external improved public perception of the firm’s Strong relationship with the media that douses all negative perception
• Strong image bank account for the CEO
• Strong media appearance of the CEO

Professional Requirements

• First degree in any business discipline
• Minimum of 8 years, with experience in brand management/ corporate communications

Deadline
21st September, 2018.