Senior Executive - Digital Marketing at ToLet.Com.Ng

Job Description

• Develop and manage digital marketing campaigns
• Oversee a social media strategy
• Write and optimise content for the website and social networking accounts such as Facebook and Twitter
• Track and analyse website traffic flow and provide regular internal reports
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
• Continually work on the Search Engine Optimization of the website
• Fix any errors or bugs in online content
• Create online banner adverts and oversee pay per click (PPC) ad management
• Write copy for email marketing campaigns
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments
• Work on printed material to supplement online products
• Attend product launches and networking events.

Basic Qualifications

• B.Sc in any field (minimum of 2:2/ lower credit)
• Relevant work experience in a related field.
• Previous professional services experience will be an added advantage.

Required Competencies

• Skilled in the field with sound industry and business knowledge
• Demonstrated leadership skills
• Good project management skills
• Proven ability to manage and execute projects
• Experienced in development and delivery of professional presentations
• Excellent communication skills, both written and verbal
• Effective interpersonal and relationship building skills
• Good mentorship and coaching ability with a desire to develop self and others
• Strong client delivery focus
• Adaptable, managing change and ambiguity with ease
• Focus on quality and risk
• Effective problem-solving ability
• Excellent business acumen