Senior Marketing Manager at MacTay Consulting

Job Description:
Reporting to the Marketing Director, the successful candidate will manage a category within our business and drive the category through a faster growth agenda for the expansion of market share.

Specific Responsibilities will include to:

•     Lead the development and execution of marketing strategies for the category to drive profitable growth
•     Create and execute, with excellence, point of awareness and point of consumption plans. This includes above the line and below the line, plus influencing the point of buy plans
•     Work effectively with key external partner agencies to deliver the above
•     Commission, create and use insight to ensure the identification of future growth opportunities that will deliver for the consumer and the customer
•     Ensure the positive and competitive margin delivery of brand(s) within the category to both the company and the trade channels
•     Manage marketing investments for the brand(s) effectively to deliver agreed strategies

Qualifications, Experience and Attributes

•     Good first degree in any related discipline from a reputable institution. Higher degree(s), such as MBA, will be an advantage
•     Possession of professional qualification, such as APCON, is essential
•     Minimum of ten (10) years relevant experience with at least 5 years in managerial capacity in a similar role, preferably in multinational FMCG environment
•     Strong strategic orientation, demonstrable leadership, interpersonal and financial management skills.