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  • Posted: Jan 25, 2015
    Deadline: Jan 26, 2015
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    Michael Stevens Consulting is an international Human Resource Development & Management Consulting practice firm, with offices in Lagos, Port-Harcourt and Calabar, as well as in Accra, Ghana. Plans are at advanced stage to open subsidiaries in The Gambia, Sierra-Loan and Liberia. Our Tailored programs afford you the opportunity to customize the trainin...
    Read more about this company

     

    Group Head, Sales & Marketing

    Job Code: (GH - SM)
    Reports to: Group Managing Director

    Job Description
    The Group Head, Sales & Marketing position is responsible for planning and implementing sales, marketing and product development programs, both short and long range, targeted toward existing and new markets by performing the following duties:

    • Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services.
    • Develops and manages sales/marketing operating budgets.
    • Plans and oversees advertising, branding and promotion activities including print, online, electronic media, and direct mail.
    • Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
    • Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
    • Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
    • Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
    • Monitors competitor products, sales and marketing activities.
    • Establishes and maintains relationships with industry influencers and key strategic partners.
    • Guides preparation of marketing activity reports and presents to executive management.
    • Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
    • Directs sales forecasting activities and sets performance goals accordingly.
    • Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.
    • Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
    • Represents company at trade association meetings to promote product.
    • Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.
    • Coordinates liaison between sales department and other sales related units.
    • Analyzes and controls expenditures of division to conform to budgetary requirements.
    • Assists other departments within organization to prepare manuals and technical publications.
    • Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.
    • Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.
    • Directs product research and development.

    Requirements

    • Bachelor’s degree in sales, marketing or business administration or equivalent number of years of experience in FMCG or Trading
    • Minimum of Seven (7) years related experience with progressive management experience.

    Competencies:

    • Business Acumen.
    • Communication Proficiency.
    • Customer/Client Focus.
    • Branding
    • Leadership.
    • Presentation Skills.
    • Problem Solving/Analysis.
    • Results Driven.
    • Strategic Thinking.
    • Technical Capacity.

    Method of Application

    Interested and qualified candidates should send their CV's to: general@michaelstevens-consulting.com indicating the Job title & reference number, application without this will not be processed.

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