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  • Posted: Mar 6, 2024
    Deadline: Mar 18, 2024
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    emedic store is an online specialised marketplace for pharmaceutical and medical products. We harness the power of technology to deliver innovative, convenient, and affordable online goods and services to consumers.
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    Data Analyst - Healthcare

    Job Overview:

    • As the Data Analyst, you are at the forefront of harnessing the power of data analysis, and machine learning to drive eMedicStore's growth, streamline operations, and enhance user experiences.
    • Your expertise will translate complex data into actionable insights, pioneering the next wave of innovation in our platform and reshaping the digital healthcare landscape.

    Responsibilities and Duties:

    • Analyze data to identify trends, opportunities for growth, and areas for improvement.
    • Develop and maintain dashboards and reports to track key performance indicators and provide actionable insights.
    • Collaborate with cross-functional teams to understand data needs and deliver comprehensive analyses.
    • Use statistical tools and models to predict market behaviors and user engagement.
    • Conduct A/B testing and other analytical experiments to optimize platform performance.
    • Ensure data accuracy and integrity by implementing quality control measures.
    • Translate complex data findings into understandable, actionable insights for non-technical stakeholders.
    • Monitor and analyze user feedback and behavior to enhance customer satisfaction.
    • Provide analytical support for marketing campaigns and product development initiatives.
    • Lead data-driven projects from conception to completion, ensuring alignment with business objectives.
    • Develop and maintain data dashboards, reports, and visualizations to track key metrics.
    • Mine and analyze large datasets, draw valid inferences, and present them successfully to management using a reporting tool.
    • Use predictive modeling to increase and optimize customer experiences, revenue generation, ad targeting, and other business outcomes.
    • Implement new data analysis methodologies and data collection systems.
    • Utilize statistical methods to analyze data and generate useful business reports
    • Assist in the development of data governance policies and practices.
    • Stay abreast of industry trends and advancements in data analysis and healthcare technology.
    • Support the sales and finance teams with data-driven insights for decision-making.
    • Analyze competitive market strategies through analysis of related product, market, or share trends.
    • Synthesize large volumes of data to create useful info and actionable conclusions.
    • Leverage data to identify strategic opportunities for competitive advantage.
    • Participate in strategic planning sessions to improve business and operational strategies.
    • Educate team members and stakeholders on the importance of data-driven decision-making.

    Qualifications and Skills:

    • Bachelor's degree in Data Science, Statistics, Mathematics, Computer Science, or related field.
    • Over 3 years of experience in a data analysis role, preferably within the healthcare or pharmaceutical sector.
    • Advanced proficiency in Excel, including pivot tables, vlookups, and chart creation.
    • Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
    • Experience with SQL and familiarity with data visualization tools (e.g., Tableau, Power BI).
    • Knowledge of statistical tools and business forecasting techniques.
    • Excellent communication and collaboration skills to work effectively across teams.

    go to method of application ยป

    Digital Marketer- Healthcare

    Job Overview:

    • As a Digital Marketing Specialist you will play a crucial role in developing and implementing our digital marketing strategy.
    • You'll create a roadmap to enhance our online presence, drive customer engagement, and increase revenue. The role demands a strategic thinker with a hands-on approach, capable of turning marketing strategies into tangible results.

    Responsibilities and Duties:

    • Develop and implement a comprehensive digital marketing strategy to enhance brand visibility, drive web trac, and increase customer engagement.
    • Execute digital marketing campaigns across various channels such as SEO, SEM, email marketing, social media, ad campaigns and content marketing.
    • Implement strategies to improve conversion rates and optimize user experience to maximize customer acquisition.
    • Analyze campaign performance and adjust strategies based on findings.
    • Coordinate with internal teams and external vendors to ensure campaign execution aligns with strategic objectives.
    • Stay current on industry trends and emerging digital marketing technologies.
    • Develop and manage the digital marketing budget.
    • Coordinate with the sales team to align digital marketing strategies with sales objectives.
    • Measure and report on the performance of all digital marketing campaigns.
    • Collaborate with cross-functional teams to promote and communicate the brand message.
    • Use customer segmentation, data analytics, and marketing tools for targeted and eective campaigns.
    • Optimize website and social media channels for SEO and usability.
    • Develop and manage an email strategy for nurturing leads and customers.
    • Create engaging and shareable content for different digital platforms.
    • Develop and implement a social media strategy to enhance online presence and improve customer engagement.
    • Monitor and analyze competitor activities and market trends.
    • Track, report, and analyze website analytics and PPC campaign performance.
    • Identify key KPIs and use data-driven insights to improve campaign effectiveness.
    • Collaborate with creative teams to produce relevant and compelling digital content.
    • Manage online reputation and coordinate promotional activities.
    • Develop test plans and conduct A/B testing to optimize conversion rates.

    Qualifications and Skills:

    • Bachelor's degree in Marketing, Business, or related field.
    • At least 3-5 years proven experience working in similar role involving digital marketing.
    • Proven experience in executing successful digital marketing campaigns.
    • Strong understanding of digital marketing channels and strategies.
    • Proficient in marketing automation technology and analytics tools.
    • Exceptional project management and multitasking skills.
    • Strong analytical skills with a goal-oriented approach.
    • Excellent written and verbal communication skills.
    • Knowledge of web design and development principles.
    • Strong team collaboration and stakeholder management skills.
    • Ability to work under pressure and meet tight deadlines.

    Key Competencies:

    • Digital Strategy, Content Creation, Search Engine Optimization (SEO), Social Media Marketing, Email Marketing, Data Analysis, Pay-Per-Click (PPC) Advertising, Conversion Rate Optimization (CRO), Digital Advertising Platforms (e.g., Google Ads, Facebook Ads), Marketing Automation, Web Analytics, Brand Awareness, A/B Testing, Creative Thinking, Project Management.

    Method of Application

    Interested and qualified? Go to eMedicStore on docs.google.com to apply

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