Social Media Manager at Sujimoto Construction Limited

About the job

• We are seeking a social media manager with fintech and hotel experience with strong sales orientation,
• He/she will be in charge of developing and implementing social media strategies to promote and enhance the online presence of a fintech company and shortlet apartments.
• This role requires a deep understanding of both industries and ability to create engaging content that resonates with the target audience.

Responsibilities:

• Develop and execute social media strategies for the fintech company and hotel, in line with their overall marketing objectives.
• Manage and maintain the social media accounts of both organizations, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube.
• Create and curate high-quality content that is relevant to both the fintech and hotel industries, including blog posts, infographics, videos, and other engaging formats.
• Monitor social media channels for customer feedback, inquiries, and mentions, and respond promptly and appropriately.
• Collaborate with the marketing teams of both organizations to ensure social media campaigns align with broader marketing initiatives.
• Analyze social media data and generate reports on key metrics, such as engagement, reach, and conversion rates, to measure the effectiveness of social media efforts.
• Stay up-to-date with industry trends and best practices in social media and fintech and hotel marketing, and share insights and recommendations with the team.
• Monitor competitors’ social media activities and identify opportunities for differentiation and improvement.
• Collaborate with cross-functional teams, including customer service, sales, and product development, to ensure social media efforts support overall business goals.
• Stay informed about relevant regulations and compliance requirements in the fintech industry and ensure all social media activities adhere to these guidelines.

Requirement:

• Proven work experience as a social media manager, preferably in the fintech and hotel industries.
• Strong knowledge of social media platforms, tools, and best practices.
• Excellent written and verbal communication skills, with the ability to create engaging and persuasive content.
• Creative thinking and problem-solving skills, with the ability to adapt to changing trends and audience preferences.
• Analytical mindset, with the ability to interpret social media data and generate actionable insights.
• Strong project management and organizational skills, with the ability to manage multiple social media accounts and campaigns simultaneously.
• Knowledge of fintech and hotel industry trends, regulations, and customer preferences.
• Proficiency in using social media management tools, such as Hootsuite or Sprout Social.
• Familiarity with graphic design and video editing software is a plus.