Social Media Executive at Clout Africa

Job Description

• Build and execute social media strategy through competitive research platform, determination, benchmarking, messaging and audience identification.
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
• Set up and optimize company pages within each platform to increase the visibility of company’s social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Create editorial calendars and syndication schedules.
• Continuously improve by capturing and analysing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Collaborate with other departments (Experiential) to manage reputation, identify key players and coordinate actions.
• Promptly report problems relating to online portals to the department head.
• Devise and implement community communication initiatives.
• Grow our social followings through various strategies.
• Represent our brand at events and trade shows when needed.