Search Engine Optimization (SEO) Specialist at Inspire Vocational Academies

Job Description

• We are looking for adequately trained & experienced SEO (Search Engine Optimization) Expert.
• You should be familiar with all forms of SEO, including technical SEO, On-page SEO, Off-page SEO and SMO. You should be able to leverage and adopt the right key-word strategy to achieve better rankings in the search engines. You should also be able to use the right online and offline tools for this purpose.

Roles & Responsibilties

• Monitor search algorithms set by search engines to keep up with changes in the SEO landscape
• Develop and integrate content marketing strategies
• Use social media to distribute content and encourage external sites to link back to the site of the organization
• Drive targeted and loyal traffic to the website through effective community-building
• Employ user experience (UX) and conversion rate optimization methods to turn visitors into more active users
• Continually check search terms, rankings and analytics to monitor the performance of websites and make recommendations for improvement.

Requirements

• Candidates should possess a Bachelor's Degree with minimum of 2 years relevant work experience.