Marketing Officer at Human Capacity Development Consultants (HCDC)

Job Description

• Support the marketing manager in day-to-day marketing activities.
• Manage sales information and a customer segment database
• Contribute in the implementation of marketing strategies
• Organize and attend marketing activities or events to raise brand awareness
• Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.)
• Liaise with stakeholders and vendors to promote success of activities that enhance the company's presence
• Prepare content for the publication of marketing material and oversee distribution
• Conduct market research to identify opportunities for promotion and growth

Requirements and Qualifications

• Bachelor's degree in Marketing, Finance, Accounting or related field.
• Minimum of 2 years of experience working in a marketing role.
• Solid knowledge of marketing techniques and principles
• Good understanding of market research techniques, statistical and data analysis methods
• Excellent knowledge of MS Office and marketing software (e.g. CRM)
• Good understanding of social media and web analytics
• Excellent organizational and multi-tasking skills
• Excellent communication and interpersonal skills
• Creativity and commercial awareness
• A team player with a customer-oriented approach