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  • Posted: May 1, 2024
    Deadline: Not specified
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    Project Growth champions remote flexibility, prioritizes employee well-being, fosters inclusivity, and cultivates a culture of continuous learning and innovation. All roles are remote unless it is explicitly stated otherwise. Join our global tech journey!
    Read more about this company

     

    Social Media Manager

    Key Responsibilities:

    • Creative Strategy Development: Devise and implement innovative social media marketing strategies to enhance brand visibility and engagement on platforms such as Instagram and Facebook.
    • Content Calendar Management: Plan and manage content calendars, ensuring a steady stream of relevant and engaging posts tailored to our client's audience's interests.
    • Community Engagement: Actively manage interactions by responding to DMs and comments on both organic posts and paid advertisements, cultivating an engaged and supportive online community.
    • Content Creation and Posting: Handle all aspects of content creation and scheduling across social media channels, utilizing automation tools like Publer or Hootsuite to maintain a consistent online presence.
    • Graphic Design: Use design tools like Canva to create compelling graphics that visually communicate the benefits of our client's services and enhance their posts' impact.
    • Analytics and Reporting: Monitor social media performance using tools such as Facebook Business Suite, analyze metrics to optimize future strategies, and report on social media’s role in achieving business goals.
    • Collaboration: Work closely with the founder to align social media strategies with overall business objectives and to brainstorm new ideas for content.

    What Success Looks Like:

    • Enhanced Digital Engagement: Through strategic content and active community management, you have significantly expanded our client's digital footprint and enhanced user engagement.
    • Empowered Community: Your efforts have built a well-informed and engaged community that values our client's approach to health and nutrition, leading to increased participation in their programs.
    • Cohesive Brand Messaging: You have maintained a cohesive brand voice across all platforms, effectively communicating their mission and the transformative power of personalized nutrition.

    Required Skills and Qualifications:

    • Social Media Expertise: Proven experience in managing social media platforms, particularly Instagram and Facebook, with a strong ability to engage and grow an audience.
    • Content Creation Skills: Experience with graphic design tools like Canva and basic video editing skills to produce eye-catching social media content.
    • Excellent Communication: Fluent in written English with the ability to craft engaging and grammatically correct captions that resonate with diverse audiences.
    • Analytical Ability: Familiarity with social media analytics tools, able to glean insights from data to inform strategies.
    • Proactive and Independent: Highly motivated and capable of operating autonomously, with a knack for taking initiative and driving projects forward.
    • Interest in Health and Wellness: A genuine interest in nutrition and wellness, which enhances the authenticity and passion behind social media campaigns.

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    Marketing Assistant

    • As a Marketing Assistant, you will engage in a variety of activities from social media management to content management and analytics, supporting the founder in executing diverse marketing initiatives that propel the company forward.
    • The role doesn’t require a great deal of experience with the tools listed, we’re looking for a highly motivated and smart individual who’s willing to learn new things and contribute to the company’s growth as a reliable marketing assistant.

    Key Responsibilities:

    • Marketing Support: Assist in various marketing tasks, providing support directly to the founder and helping to implement comprehensive marketing strategies.
    • Social Media Management: Manage and execute posting strategies on LinkedIn and other social media platforms, ensuring content aligns with brand goals.
    • Graphics Creation/Editing: Use tools like Canva, CapCut, and Dall.E to create engaging graphics and basic video content that enhances our online presence and marketing efforts.
    • Analytics Monitoring: Utilize Google and LinkedIn analytics, Google ads, and LinkedIn Campaign Manager to monitor and report on traffic and user engagement, using insights to optimize marketing efforts. (Experience with these tools is not required, but highly advantageous)
    • Platform Management: Manage and update content on Wix.
    • Learning and Development: Show a strong desire to learn new skills and continuously seek opportunities to grow professionally in marketing, especially around AI and Automation tools.
    • Independent Operation: Work autonomously, taking initiative in tasks and projects without needing constant oversight.

    What Success Looks Like:

    • Effective Brand Promotion: You've successfully maintained and enhanced our social media presence, increasing engagement and following through creative and consistent content strategies.
    • Enhanced Analytical Approach: Your management of analytics tools has provided valuable insights that have shaped and improved our marketing strategies.
    • Proactive Contributions: Your initiative and self-driven approach have led to significant improvements in our marketing operations, directly impacting our overall business success.

    Required Skills and Qualifications:

    • Understanding of Marketing Fundamentals: General knowledge of marketing principles and practices, with the ability to apply them effectively.
    • Online Presence and Content Creation: Experience with social media management and content creation using platforms like CanvaDall.E, Clipchamp, and CapCut.
    • Technical Proficiency: Knowledge of Wix website platform and Hubspot basics is highly advantageous.
    • Communication Skills: Solid communication abilities, capable of effectively articulating ideas and collaborating with team members.
    • Proactive and Autonomous: Highly self-motivated with the ability to work independently and efficiently in a remote environment.
    • Ambition and Eagerness to Learn: Demonstrated desire to acquire new skills and advance within the marketing field.

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    Copywriter

    Key Responsibilities:

    • Technical and SEO-Driven Writing: Develop high-quality, technical content for blogs, landing pages, and other digital platforms, optimizing all content for SEO to maximize visibility.
    • Email Marketing Campaigns: Craft compelling email content that engages B2B audiences, driving awareness and conversion, using platforms such as Mailchimp or HubSpot.
    • Product and Industry-Specific Copy: Write detailed, informative, and persuasive copy about the client’s products and the septic solutions industry, highlighting unique selling points and technical specifications.
    • Collaboration with Creative Teams: Work alongside designers and marketing professionals to ensure that the text complements visual concepts and that brand messaging is consistent across all media.
    • Content Strategy and Execution: Assist in developing content strategies that align with the company’s marketing goals and deliver on key performance indicators.

    What Success Looks Like:

    • Effective Communication: You have successfully translated complex industry information into accessible and engaging content that clearly communicates value to B2B audiences.
    • Increased Engagement and Conversion: Your content strategies and executions have measurably increased web traffic, engagement, and customer conversion rates.
    • Strong Brand Presence: Through your skillful writing, the company’s brand voice has become more distinct and authoritative in the industry, enhancing its reputation and reach.

    Qualifications:

    • Proven B2B Copywriting Experience: Demonstrable experience in writing technical and marketing content for a B2B audience, preferably in the environmental or septic solutions sector.
    • SEO Proficiency: Strong understanding of SEO principles and experience in creating content that is optimized for search engines.
    • Email Marketing Skills: Experience with email marketing platforms like Mailchimp or HubSpot, with a track record of successful email content development.
    • Technical Writing Ability: Capability to understand and articulate complex product specifications and industry data.
    • Collaborative Skills: Experience working with creative teams and the ability to incorporate feedback to refine content.
    • Tools and Technology: Familiarity with content management systems and proficiency in using digital tools for content creation and collaboration.

    Method of Application

    Use the link(s) below to apply on company website.

     

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